Beth Devine

Digital Marketing

A Huge Google My Business (GMB) Update: Why Every Review Matters

Taking your business online is one of the best ways to escape the traditional “brick-and-mortar” experience and

April 28, 2021

Accessibility

The Risk Of Not Having An Accessible Website

If you are a business operating in the United States, you should have a website that is

April 12, 2021

Digital Marketing

Reduce Labor Costs by Outsourcing to a Marketing Agency

Marketing is one of the most vital processes in an organization, regardless of its type or size. Effective marketing processes that lead to growth are not easy to set up. Since there are so many, all of these marketing-related tasks can be difficult to juggle, especially if you have a small team.

March 17, 2021

Digital Marketing

What Are Brand Archetypes And How To Discover Yours

Identifying your brand archetype can help you position better in front of your target audience and see how your customers interact with, think of, and feel about your company.

February 25, 2021

Digital Marketing

The 5 Step Plan To Getting Quality Backlinks From Authoritative Websites

We list our 5-step plan for earning and giving backlinks and how to do it right.

January 27, 2021

SEO

Keyword Cannibalization: How To Fix Issues & Improve Your SEO

Keyword cannibalization happens when you unintentionally target the same keyword across multiple posts and pages. A practice like this confuses Google, especially when the two or more content pieces are similar in their structure.

January 13, 2021